Volkswagen — Playboy Germany 45th Anniversary

Celebrating a 45th anniversary is weird. Asking a bunch of brands to make a big deal about it is even weirder. Making the English-speaking intern pool figure out how to do it on behalf of Volkswagen… well that seems about par for the course actually.

This was the first thing I ever worked on that got made, so it gets a special place in the book.

Translation:
Because you should know what's happening around you.
The new Golf with "Blind Spot" sensor says happy 45th.