Discover | Year In Review

We send this out to customers in January to give them a fun look back on last year’s activity while providing some fresh insights on how to earn and save more in the new year!

Top Spend Category

There’s a world where we could have eliminated the body copy altogether and the blue ball keeps spinning, but why take that risk? We decided to give the Top Spend Category section an extra bit of flair to add some more personalization.

Previous Year’s Email

Too. Much. Copy. “Say less” as the kids say, right?
We also wanted make sure the customer was feeling more like the center of attention that they are, so while we still do a bit of our own humble bragging, we made sure it wasn’t competing for the spotlight.